Friends of the Earth and Compassion in World Farming released a new report, Eating the Planet?, this week and celebrated that, according to their research “We can eat meat, ditch factory farming and save the planet”.
FoE have always been a little shy about telling people they need to change the way they live, preferring to ask them to sign a postcard to their MP instead. So I was happy to receive an email from FoE to tell me that they had at last tackled the issue of meat consumption with their latest report and that the “focus is on reducing daily meat and dairy consumption”.
However, the press release tells a different story. It seems the message they are desperate to tell people is that we can eat meat, not that we need to cut down. On their home page right now is the message “eat meat and save the planet - we don’t have to go vegetarian”. They’re actually telling people to eat meat. When Lorn Stern said people should consider going vegetarian for the environment, Friends of the Earth reacted very defensively and told him via the Times that “by leaping to the conclusion that we should all go vegetarian, your reports didn’t address the urgent need for it to clean up its act to be part of our low-carbon future”.
The other problem is that their report looked only at global production and consumption, not at what is feasible on a local level. I asked them if they thought people in the UK could eat meat 3 times per week (with humane, extensive, organic systems) and not have to import any meat, dairy or animal feeds from elsewhere, and they couldn’t answer that question; they said they hoped that would be the case but that they could only answer this question after more research had been conducted.
I don’t understand it, they talk about localisation of food systems and then use a report which analyses global food production to tell people in the UK what they should eat. They commission a report which shows that we need to reduce meat and dairy consumption but they seem to be actively against people going vegetarian. It makes no sense.


